NEW CFP: IMM on Global Perspectives in B2B Marketing

Call for Papers

Special Track for Industrial Marketing Management

‘Global Perspectives in Business-to-Business Marketing’

 “2020 Global Marketing Conference at Seoul” 

New Conference Date: November 5th – 8th, 2020

New Submission Deadline: May 29th, 2020

Selected papers from the submissions to the ‘Global Perspectives in Business-to-Business Marketing’ track of ‘2020 Global Marketing Conference at Seoul’ (Seoul, Republic of Korea, November 5th – 8th, 2020) will be considered for possible publication in a regular issue of Industrial Marketing Management.



All papers submitted to this special track must focus on ‘global perspectives in business-to-business marketing’. Theoretical, empirical and case based papers will be considered.

Please contact Professor C. Anthony Di Benedetto (Temple University) who is the chair of ‘Global Perspectives in Business-to-Business Marketing’ track of 2020 GMC at Seoul.


Track Chair: Professor C. Anthony Di Benedetto, Fox School of Business, Temple University, 523 Alter Hall (006-09), 1801 Liacouras Walk, Philadelphia, PA 19122 USA Tel: +1-215-204-8147, Fax: +1-215-204-6237.


- New Deadline for Extended Abstract: May 29th, 2020

Please follow the submission guidelines of 2020 GMC at Seoul for the extended abstract.

- Full Paper Submission Deadline: Oct. 11th, 2020

- Please submit a single MSWord file to the above e-mail address.


For More Information: 

Track Chair:

2020 Global Marketing Conference at Seoul: